May 5, 2022
Buzz it Forward
Objective
- Increase donations and awareness around the Buzz it Forward Charity
- Make a fun and educational way for users to discover the charity and its actions
- Create a path for at conference attendees to get involved at the event
- Sell NFT art to raise additional funds for the charity
Solution
- Create actions that push to content on the charity website
- Increase social engagements with # challenges and follows
- Create a marketplace for the art to be sold as NFT
- Create actions for at event attendees to discover and engage with the charity
Results
- Users discovered more about the charity and visited various inside pages
- 115+ NFT were minted and collected
- Excellent feedback at events for easy access to find the booth and interact with the content
- Increased social engagement with # challenges and follows
Blog Posts
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