Engage your Sports Fans with Award Pool

A printed ticket becomes a ticket stub after the big game. Yes, it might be framed and kept as a keepsake, but what if it was more than just a piece of paper on the wall? Using NFTs and the Award Pool engagement widget, sports teams, venues and organizations can get fans excited and attach almost any extra incentive to purchases.

Digital art, such as playing cards or video clips, is an easy way to start marketing NFTs to sports fans. NFT playing cards are similar to traditional ones but have many more options. For example, collections can be made with various degrees of rarity to increase fan excitement. Fans can randomly purchase them, or rare or top players’ NFTs can sell at a premium price. For example, a video clip of the championship-winning goal, with a limited quantity, could be a super rare NFT to have, with the price tag to match.

Not only can you sell NFTs with Award Pool, but the widget can also increase your fan engagement and loyalty. Want to engage a certain group of fans? Find out how their demographic prefers to engage the most, and use those platforms or strategies to create your challenge. Want to interact more with your fans? Create a challenge that gets them involved in your team, from answering trivia to sharing their photos on social media. Better yet, broadcast the link or even a secret code during a game to increase fan engagement and excitement for your team. For each interaction in the Award Pool widget, your fans will get points that they can redeem for unique NFTs.

The possibilities are endless for the ways to use NFTs. Other than playing cards, NFTs could include tickets or special access passes and digital art. They could consist of a voucher for ordering merchandise online or at the big game. An NFT could even include autographed equipment, memorabilia, or special player interviews. You can sell almost anything with an NFT - digital art is just the start.

The sports moments sold or redeemed as NFTs can be shared online and offline. The digital art can be shared and viewed by many, but creating it as an NFT means that it has a digital receipt attached. So even though others might use or share the art or playing card, only the owners of the original will be able to sell or trade their NFT.

When you’re looking for something new for your fans, NFTs are a great place to start. The digital world is just another playing field you can use to interact with your fans. And you can sell them some great merchandise in the process. 

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